Mary Meeker’s annual State of the Internet address
Andrew Birmingham | Which-50 | June 1, 2017
A must read for anyone working in or thinking about the digital space.
I thought I’d put up a link to Andrew from Which-50’s ten favourite slides from her address to save time, but I do encourage you to read the full report https://www.kpcb.com/internet-trends.
Some of the highlights:
- Nearly half the human race is on the internet.
- Major move to mobile advertising (no surprise there).
- Facebook’s ad revenue in the US is up 62 per cent in a year. Google’s, which is off a much larger base is still up 20 per cent.
- US retail store closings will break a twenty-year record this year, and will be significantly worse than even at the height of the GFC. But Mary makes a very important point about retail: “I don’t think retail is dead — mediocre retail experiences are dead”.