Regional views on Digital Transformation find common ground (SME’s)
Hernan Marino | Digitalist Magazine by SAP | March 14, 2017
According to a new IDC InfoBrief, “The Next Steps in Digital Transformation: How Small and Midsize Companies Are Applying Technology to Meet Key Business Goals,” sponsored by SAP, many firms worldwide are experiencing similar success. The study says 73%–87% of small and midsize companies across 13 countries say their technology investment expectations have been met or even exceeded. Top benefits include easier access to information, better portability within the office environments, and regulatory compliance.
No matter the region or industry, 56% of small and midsize companies view “improving customer acquisition” as the top priority for their digital strategies.